(Background)
Saul Appelbaum is an artist, director, writer, independent curator, producer, and digital strategist in the arts and culture sector. His practice combines storytelling, design, architectonic thought, and media to amplify cultural narratives and experiment with new infrastructures for cultural exchange. He is committed to the ability of participatory media and art to reshape how audiences experience culture across disciplines, fostering engagement that is both intellectual and emotional.
Appelbaum is the Founding Director of The Pioneers, a media production company that champions Agile Cinema®, an agile, hybrid mode of media creation spanning fiction, non-fiction, scripted, and unscripted formats. Through The Pioneers, he has developed projects with The Broad Museum, Serpentine Galleries, Marian Goodman Gallery, and Petzel Gallery, reflecting an ongoing commitment to experimentation and multichannel cultural storytelling.
His work has intersected with institutions, publications, organizations, and brands including Harper’s Bazaar, Elle, Vogue, InStyle, L’Officiel, Grazia, Numéro, Critical Inquiry, Hirmer Verlag, Scottsdale Museum of Contemporary Art, Museum of the African Diaspora, MAK Center for Art and Architecture, Kunstmuseum Bern, The Columbus Museum of Art, Singapore Art Museum, Atlanta Art Fair, TRANSFER Gallery, New Museum, The Jewish Federation, Perry Ellis, ASICS, Kids of Immigrants, The Visionaries Agency, TCAmgmt, Kohn Pedersen Fox Associates, FGP Atelier, Rocco Castoro’s SCNR, and Nato Thompson’s The Alternative Art School.
His projects have also brought him into dialogue with artists and cultural figures including Tony Cragg, Ann Hamilton, Pope.L, Mick Jenkins, Snoop Dogg, Adam McKay’s Yellow Dot Studios, Heidi Klum, Diego Boneta, Natalia Reyes, and Zión Moreno.
Appelbaum holds a Bachelor of Fine Arts from the School of the Art Institute of Chicago, a Master of Architecture from Cornell University, and a Master of Fine Arts from the University of Chicago. He is based in Los Angeles and maintains an international practice.